Work-Out à la Française

Still wondering why french women don’t get fat? Maybe it’s thanks to work-outs like this:

For years Contrex, a brand of mineral water, has targeted women by advertising its diuretic properties as their “slimming partner” (VF: mon partenaire minceur) or previously their “slimming contract” (ps: check out this old 1988 Contrex ad featuring now first lady Carla Bruni-Sarkozy.) Whereas previously Contrex seemed to imply that just drinking the water was enough to keep your weight in check, it looks like they are now also promoting working out, in addition to drinking Contrex bien sur. And what a fun way to exercise! Sign me up!! (and I have a feeling a lot of the fellows at my gym wouldn’t complain either!!)

2 thoughts on “Work-Out à la Française

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